UX & UI Design Studio

Your UX & UI design department*

*without the costs of HR, sickness, benefits, tech gear or software.



UX & UI Design Studio

Your UX & UI design department*

*without the costs of HR, sickness, benefits, tech gear or software.



UX & UI Design Studio

Your UX & UI design department*

*without the costs of HR, sickness, benefits, tech gear or software.

Reviewed on

5 reviews

14 years in UI & UX design with great teams at

Sick of trying to find a reliable, experienced design team?

You’re not alone.

Big tech has realised the power of small, specialised teams.

You can too.

Our studio works as team-for-hire. We blend agency quality with freelancer agility.

- No HR, software, benefits or absence costs
- Fast, efficient and reliable
- The quality of agency work without the hefty fees

Let's meet and see if we're a good match.

"Caboodle are an exceptional digital team. Fast, easy to work with and dependable."

Group Head of UX @ GfK

Deliver best-in-class digital experiences


EMVCo required a set of prototypes to help test and enhance EMV® 3-D Secure experiences. But not just any prototypes… complex multi-device, multi-language prototypes.


We created 80 prototypes. Working alongside the Ipsos UX team we iterated rapidly based on testing. We converted the research into guidelines and built a site used by banks and merchants worldwide.

with EMVCo.com + Ipsos.com

  • Starting at the end...

  • First we clarify goals together

  • Then we map out flows to prototype

  • Then we design each screen

  • We capture notes from test sessions

  • And output research in an actionable format

  • Then built a UX guidelines website

“Caboodle were very skilled at slotting into our team. I never had any problems keeping in touch with them. I run a tight ship and there were no blockers from them. It all went smoothly. Our clients were delighted with Caboodle as well."

Former UX Director @ Ipsos

Upgrade your products


Hemal, CEO at Atominvest wanted a design system that did 2 things: improve the product experience and empower his developers to build faster and more consistently.


The design system allowed Hemal's design and dev team to put together new features in days not weeks. While also developing a better, more consistent user experience.

with AtomInvest.co

  • Starting at the end...

  • We mapped out existing screens and UI

  • Like lego we assembled each piece

  • Combined elements become pages

  • Previously complex screens became simple

  • 100's of elements and interaction guidance

"We went live with the new UI across our client base and we are getting great feedback. A big thank you to both you and Lucy for your awesome work and guidance on the UI/UX."

CEO @ Atominvest

Create new software and tools


Clare and her team at AllianceBernstein wanted to release a disruptive new fund performance tool. She needed a team to help with product strategy, design and API integration.


The MVP was such a success a global board was formed to oversee product evolution. We partnered up for 5 version releases over a 3 year period.

with AllianceBernstein.com

  • Starting at the end...

  • We start with mapping out features

  • Then build out the wireframes

  • Create a robust modular UI system

  • Then test and iterate often

"Everything looks great. I am thrilled with how it’s going. After my first call with Lucy I knew I wanted to work with you guys, and I couldn’t be happier with how it’s all worked out."

AVP @ AllianceBernstein

Caboodle partners can expect:

Intuitive, accessible interfaces that put you a cut above the rest

A scalable design approach that helps your engineers release features rapidly

Slick async comms that won't leave you drowning in emails and calls

Calm, efficient UX. Empower people to do more in less time

The same team with you throughout the project

A strategic partner that sweats the small stuff without losing sight of the big picture

A few kind words from our clients…

“Not to be crass, but...I’M BLOWN THE F*CK AWAY. Really good work.”

Design & UX Director @ Visa

"...incredible listeners and took our half-baked thoughts and turned them into beautiful designs. Very efficient in accomplishing our design goals and made small changes that had profound impact."

Associate Professor @ Neuroscape, UCSF

"Produced outstanding work, for which I continue to receive good customer feedback."

"During our partnership, we regularly received nearly perfect scores from clients. They felt like partners rather than just suppliers."

Head of UX @ Clio AI (prev Ipsos)

A match made in heaven?


  • You want to make or improve business software / a web tool

  • Not afraid of remote collaboration

  • You're not looking for pretty-but-dumb design work




  • Lucy and Chris are 2 senior product designers with 14 years in digital design

  • Software + business tools obsessed

  • Agile and efficient

  • Easy to work with

A clear path to success together


Together, we'll align on what your goals are. How we get there and how long it'll take.


Map out and prototype key flows and features.


Using prototypes to get real insights from your users and stakeholders.


Confidently improve based on evidence. Develop and launch with confidence.

Price guide

£1,587 / week

Essential monthly partners

If you need an expert UX and UI design team on-hand with a 2-3 day turnaround.

Strategy, UX design, UI design & prototyping

Slack + Loom communication

Start seeing design in 3 days

Cancel or pause any time

from £18k

One-off project partners

When you want a fixed scope, price and outcome we work towards together.

For new or existing products

Clear budget, scope and timeframe

Optional development / API integration

The same team throughout

18k pm

Platinum partners

When you need a constant stream of quality design output.


What does the working relationship look like?

How do you handle feedback and discussion?

What types of businesses do you work with?

I need a whole product designed, can you help?

How do you deliver prototypes?