Caboodle - A research-led design team Caboodle - A research-led design team

We create digital products that make life simpler — for everyone.

We pair research with design to create simple, engaging experiences that deliver extraordinary, lasting results.

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Yann Cluchey profile photo
“Produced outstanding work, for which I continue to receive good customer feedback.”

Yann Cluchey, CTO — GfK Pricing Intelligence

Lee Overy profile photo
“The design was visually superb and increased my conversion rate by over 100%. The entire process was faultless, from original contact through to delivery of the product.”

Lee Overy, Director — LT Marketing Ltd

Richard Carman profile photo
“I’d highly recommend... from complex ideas and functionality to a beautiful, intuitive user interface.”

Richard Carman, Co-founder & COO — TrackMyRisks

Paul Long-Collins profile photo
“Brilliant! Absolutely brilliant! I can't thank you enough for what you have given us. It’s so nice to have a modern, easy to use website for the organisation. It gives us such a fresh image.”

Paul Long-Collins, Branch Manager — RSPCA Stubbington Ark

NHS - brand logo Campaign exposure Website design and UX for the national NHCCG Frailty Focus campaign. Coming soon
NHS UX design campaign project
Nick Stuart profile photo
“Always really responsive, a pleasure to work with and the final products have all been of the highest standard.”

Nick Stuart, Marketing Director — SellMyHome

RSPCA - brand logo Adoptions + donations Website overhaul to bring drastic, positive change to the RSPCA’s largest animal shelter. Coming soon
NHS UX design campaign project
Nick Stuart profile photo
“They took the time to understand what we were trying to achieve rather than jumping in and making their own assumptions. Very different experience – in a good way!”

Emily Marie, Co-Founder — The Personal Trainers

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