SPEKTRIX

Partners

Sell more tickets from your existing traffic

We install data-backed Spektrix optimisations that capture more revenue from your existing traffic.

Potential extra yearly revenue

Additional revenue per year
+£75,600

Calculation shows the impact of improving conversion from 2% to 2.5% (+25.0% uplift) on your website traffic, with an average order value of £42 across all transactions.

19+ years optimising global payment flows, now applied to arts & cultural venues

15+ years optimising global payment flows, now dedicated to arts & cultural venues

Here's how we're adding a forecasted £107k in yearly revenue for Reading's only theatre

Kind words from Reading Rep exec team

"Our website drives 99% of ticket sales, but we had no idea how many people were leaving at checkout. It was shocking to discover how much of our marketing effort wasn't reaching its full potential, all because of a fixable problem."

Nick Thompson

Executive Director, Reading Rep

Most booking traffic (~70%) sits on mobile, so that's usually our main focus

The results…

We took benchmarks before and after a 3 month period, and accounted for seasonal variation

"Tickets are way up from this time last year. We're getting new people, and now we're not losing them at the last steps."

Courtney Green

Marketing Director, Reading Rep

Pricing you can plan around

No hourly rates. No surprise invoices.

Monthly optimisation

£250 pm

We blend your data from Spektrix & GA4 to deliver a monthly intel report you can act on.

Spot issues in your booking flow before it costs you

One monthly test worth running next

Revenue, donations and show performance

Proven patterns from across our venues

Want to run a test? We'll build and run it for £400–800 per test (fixed and agreed first).

Maintenance & hosting

Monthly fee

Ongoing site care. No time tracking, no counting hours. Quoted to your monthly needs.

Monthly optimisation included

Reply within one working day

Flat monthly fee, no hours counted

Request changes from your own dashboard

Host with us or stay where you are, SSL included

Larger project or feature? We'll scope and price it up as you need it.

Prices exclude VAT. Charity discounts available.

How it works

We co-authored the global standards in checkout experience used by the world's 6 major card networks. Now we bring that expertise to your venue:

Diagnose

We monitor and pinpoint where you're losing sales.

Implement

We test one change at a time, so you know what worked.

Measure

See the change in your monthly numbers.

Grow

See improvements in ticket sales, donations and order values.

Get a free review of your booking flow, straight from our founder Chris.

Get a free review of your booking flow, straight from our founder Chris.

Kind words from UX leaders

We've optimised payments for global giants. Now we're perfecting yours.

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They felt more like a partner than a supplier and delivered near perfect client scores.

Ria Jesrani

Associate Director, Ipsos

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Caboodle are an exceptional digital team. I trust them to get results.

Rob Stevens

Head of UX, GfK

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I’M BLOWN AWAY. You built on an idea and made it even better! 

Kerry Hebert

UX Director, Visa

We're a boutique studio on a mission to help every venue sell more tickets

After spending years optimising experiences for global brands, founders Chris and Lucy now focus on what matters most: helping culture thrive in every community.

We co-authored the global standards in checkout experience used by the world's 6 major card networks. Now we use that expertise to fix what's broken in your booking flow, because brilliant marketing shouldn't be wasted on a bad checkout.

You work directly with us. No account managers, no juniors. Just two people obsessed with turning more of your website visitors into ticket buyers.

Our size means we're lean and agile. You won't wait months for an update and we work (and care) like we're part of your team.

Ready to get more bums on seats? Let's do this!

Proud to work with

SPEKTRIX

Ready to sell more tickets?

Book a call with Chris and he'll run through your current flow.

chris@caboodle.studio

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©2026 Caboodle Digital Ltd

London, UK N1 7SR

CRN 10034635 VAT GB234288795

©2026 Caboodle Digital Ltd

London, UK N1 7SR

CRN 10034635 VAT GB234288795