13% of all students have a disability. MyPlus help progressive employers realise the great possibilities and advantages of hiring people with disabilities.
With thousands of inspirational articles across hundreds of topics, it's easy for content to get lost — never to be seen by the intended audience. How do we encourage people to engage and dive deeper into the topics they care about most? First we must understand their hopes and dreams, their fears, anxieties. Then we can speak in terms they can engage with.
Provide control over content
With such a huge amount of content available, we gave students control over which content gets surfaced in their dashboard. Although this creates more friction up-front, the pay off meant greater continued engagement later.
The design language
We wanted to ensure the digital design direction would pair well with inclusive, inspirational messaging and existing brand guidelines.
Evidence based design
Testing multiple design variations on users and stakeholders helped us move forward with conviction.
For large sites, it's important to include a design system — mapping out every element and using a modular, component based approach. This reduces costly design and technical debt when new features or upgrades are added.